Plan Your Wedding in Downtown Springdale Series: Cake and Coffee

Hello again! It’s such a beautiful day, let’s head out of Bride ‘N Groom and walk east down Emma Ave. Three blocks from Bride ‘N Groom and The Apollo you will find Shelby Lynn’s Cake Shoppe and, along Shiloh Square, Trailside Coffee. These lovelies are just around the corner from each other! We highly recommend sampling items from each!

Shelby Lynn’s Cake Shoppe:

The best cake in the state can be found 2 blocks from Organic Creations. Owner Jennifer Matsubara opened Shelby Lynn’s Cake Shoppe in 2001. Since then she has turned it into an award-winning cakery having been featured in publications across America, Italy, Australia, and the United Kingdom.

Shelby Lynn’s offers 13 different cake flavors, and 17 filling flavors, including their signature “Hummingbird” flavor that tastes refreshingly like summer! Go traditional or go crazy, no matter your vision Jennifer and her staff can create you a masterpiece!

I start every cake with a custom sketch during our cake tasting consultation. From there, my creative juices continue flowing into the execution process of your wedding cake. 

— Jennifer Matsubara

Images provided by Shelby Lynn’s Cake Shop

Remember, Shelby Lynn’s can provide more than just cake for your day. You can choose unique side options such as macarons, chocolate-dipped strawberries, custom cookies, cupcakes, petit fours – everything to make your sweet tooth and your guests’ swoon!

Contact Shelby Lynn’s Cake Shoppe to schedule your cake consultation.

Shelby Lynn’s Cake Shoppe

118 W Emma Ave. Springdale, AR 72764

(479) 750-0044


Facebook: @shelbylynnscakeshoppe

Instagram: @shelbylynnscakeshoppe

Trailside Coffee

Located just off of Emma Ave and along the Razorback Greenway, you will find Trailside Coffee nestled comfortably inside Phat Tire Bike Shop.

Owner Katie Schneider fell in love with the coffee shop atmosphere during her first barista job at age 16. Having worked in the “dark arts” in locations from NWA to California she chose to return home to open her own coffee oasis in revitalized Downtown Springdale. Recently Katie decided to take her brewing talents one step further and provide coffee bars for events.

Image courtesy Trailside Coffee

“For the wedding coffee bars….we do a really adorable [table] set up with coffees, teas, hot chocolate, apple cider (depending on what they [the customer] want), syrups, sugars, creamer, cups (paper or ceramic mugs), napkins, stir sticks, etc. We decorate with a nice table cloth, flowers, & fun little signs… We also offer pastries or bite-size sweets to go with your beverage.”

Image courtesy Trailside Coffee

Big News!

“We are working on a coffee trailer at the moment that will hopefully be done by this summer. Once this is done we will be able to offer espresso drinks as well …… For weddings, we will be able to decorate the coffee trailer with beautiful decor that will match the wedding theme. ” — Katie Schneider

Reach out to Trailside to talk coffee with Katie!

Trailside Coffee

101 W Johnson Ave Suite A Springdale, AR 72764




Facebook: @trailsidecoffeecompany

Instagram: @trailsidecoffeecompany

Other Posts in This Series

Florist Spotlight: Organic Creations at Country Gardens


Off-The-Rack Chic

Special order bridal gowns take 6-8 months to produce. Couples don’t always have 8-12 months to organize their big day so if your wedding planning involves a bit of a time crunch, an off-the-rack gown is just the solution you need! Whether you’re orchestrating a quaint backyard wedding or a fun and fast elopement consider purchasing off the rack.

At various times throughout the year, bridal salons and boutiques will offer discounts on select gowns in order to make room for the next season of dresses. These reductions may be advertised or not so you could likely find your perfect off-the-rack gown in a place you weren’t expecting. Check out a few of our off-the-rack beauties below! Visit us in our little corner boutique in Downtown Springdale, Arkansas or call for their special off-the-rack discounted prices.


Style BL232 Delight
“Delight” Beloved by Casablanca, Size 10
Schedule Your Appointment

Delight is the perfect name for this gown! Its sweetheart neckline and satin ruched bodice feature a double spaghetti strap that crosses in the back, providing a sweet, romantic air that pairs delightfully with its soft, layered flounces.


Style BL215 Serenity
“Serenity” Beloved by Casablanca, Size 4
Schedule Your Appointment

Serenity’s soft perfecting satin is delicately balanced with lace that extends gently from the bateau neckline, shrouding the shoulders in a narrow cap sleeve. A keyhole back is paired with satin button detail.


“Mystique” by Morilee, Size 14
Schedule Your Appointment

Mystique was featured in our Best Bridal Under $2000 blog post! The crystal-encrusted bodice features a sweetheart neckline and the skirt is constructed of multiple layers of beautifully swishable tulle. The Ivory/Nude color combination gives this dress a decidedly rose gold shade that will compliment your fall or spring wedding color palette beautifully.


“Rio” by Morilee, Size 2
Schedule Your Appointment

Rio’s sleeveless design is a great option for your weekend elopement. Its easy-going vibe says: “Take me anywhere, I’m there for you!” This chiffon bridal gown features delicate crystal and beading and a light, flowy skirt with back button detail.


“Jenni” from Bridget + Bianca, Size 18
Schedule Your Appointment

Jenni is a gown from our personal collection. This uber-comfortable stretch crepe, fit and flare dress is unique with its flattering seamwork, designed to compliment all your curves! The soft Jersey lining of this gown will make you forget you’re in formalwear. You may never want to take this beauty off.


Marquesa by Morilee, Size 16
Schedule Your Appointment

Marquesa is chic and timeless. This gorgeous Marcella Satin wedding dress features an elegant off-the-shoulder, scoop neckline with a cap-sleeve and a removable diamanté crystal belt. The deep-V back ensures you will look and feel like a modern-day princess.


“Karissa” by Morilee, Size 8
Schedule Your Appointment

This gown has SOLD.

Karissa is a breathtaking gown! Its deco-inspired, frosted, embroidered lace and deep sweetheart neckline has optional off-the-shoulder cap sleeves perfect for showing off your arms. This gown is an easy traveler as the sheath silhouette requires minimal space in your hanging bag or auto.


Live Wedding Painting

The Artist's Brushes Painting by Gedda Runyon Starlin
The Artist’s Brushes Painting by Gedda Runyon Starlin

Your wedding is one of the most important days of your life and while you can trust that your family and friends will be able to produce from their iphones a plethora of candid images for your scrapbook, the inclusion of a Live Event Painter can provide a unique one-of-a-kind portrait of your day that will capture your memories in a way photography cannot.

Live Event Painters are experienced artists with their own individualistic technique, so when going in search of an artist make sure to view their work or galleries to see their painting style.  If you are unable to find someone local in your area, discuss your venue with your out-of-area artist of choice. You will find that many will travel to your wedding location.

Jane’s Place

Jane Davidian offers Live Wedding Portraits and Commissions through Jane’s Place Fine Art Gallery and Art School located at 2262 S. School Ave in Fayetteville, Arkansas.


davisdrew is an acrylic artist based out of Little Rock, Arkansas.  Her work focuses on creating vibrant stylistic interpretations of people, pets, and places. She travels regularly to complete live wedding paintings.

Cindy Scott Artistry

Image by Cindy Scott Artistry
First dance live wedding painting, Kauffman Center for the Performing Arts in Kansas City MO; 24×36 canvas

Cindy Scott Artistry is based out of Colombia, Missouri and specialized in both Live and Livestream painting

Jenni Lou Art

Image by Jenni Lou Art, live wedding painting, Crooked Willow Farms Sedalia, Colorodo

Jenni Lou Art is based out of Denver, Colorodo with artistic services including Live Painting and Commissions.

Snap Chic Wedding Painting

Image by snapchicweddingpainting
Art by Natalie Pheifer
20″ x 30″
acrylic on canvas

Natalie Pheifer is a professional artist and live wedding painter servicing San Antonio, TX and beyond. 
Snap Chic Wedding Painting is based in Boerne, Texas

Sam Nelson Art

Image by Sam Nelson Art. Live wedding painting, Destin Bay House, Choctawhatchee Bay, Destin Florida

Wondering if you can have a live artist at your destination wedding? Of course you can! Sam Nelson Art is based in Jacksonville, Florida and specializes in live event painting, commissioned art and pet portraits. Sam Nelson is available for travel to your favorite waterfront destination.

Plan Your Wedding in Downtown Springdale Series: Pamper Yourself

A mere 3-minute walk up or down West Emma Avenue from The Apollo and Bride ‘N Groom you will find 2 great businesses designed to spoil you rotten: About You Salon and Spa and Milk and Sugar Bath Co.

About You Salon and Spa

About You Salon and Spa is well named and with 6 stylists on staff there is very little these stylists cant provide! With a menu of professional services that include braiding, extensions, vivid coloring, Keratin and Moroccan oil treatments, and lash tinting, in conjunction with a nail technician, a massage therapist, and an esthetician there’s no doubt that it is all about you. Call and ask Katie about customizing a pampering visit for your whole crew!

In 2002 owner Katie Reynold fell in love with one of Springdale’s older historical houses and moved her small home salon to Emma Ave. She has continued to service clients at this cozy location for 20 years. Tucked out back you will find owner Katie Reynold’s Memory Garden where she pauses to relax and reflect. Started by herself and friend Virginia Triplett, it holds flowers and plants dedicated to the many beloved clients and friends who have passed.

About You Salon and Spa

608 W. Emma Ave Springdale, AR 72764


Facebook: @aboutyousalonandspa

Instagram: @aboutyou_salonandspa

Milk & Sugar Bath Co.

For luxurious, at-home self-care Milk & Sugar Bath Co. can provide an array of hand-made artisan products that will leave you feeling pampered. Spoil yourself rotten with quality soaps, sugar scrubs, bath bombs, beard care, and more in specialty or custom-created fragrances!

Owner Leigh Waycaster brought her vision for handmade, environmentally friendly bath and body products to downtown Springdale in early 2020 opening in their current brick and mortar location in 2021. Renovating during the Covid pandemic led Leigh and her family to create a special time capsule for future Springdale. They wrote secret messages and drew pictures on the walls before covering them with shiplap and painting. In 20 or 30 years someone will discover a treasure trove of history and a ninja turtle or two waiting in the wings.

Milk & Sugar Bath Co. can help you choose product colors and labels that fit your wedding theme to create wonderfully personalized presents for your attendants, shower gifts, bachelorette party goodies for your crew, or wedding favors for your guests.

“We LOVE to customize for our couples! We can take any product in the store and create a personalized label that includes the couples wedding date, location and anything else they dream up!

— Leigh Waycaster: Owner/Artisan

Milk & Sugar Bath Co.

122 W Emma Ave Springdale, Arkansas 72764

Phone: (479) 334-7627

email: lew3010@gmail.com

Website: milksugarbath.com

Facebook: @milksugarbath

Instagram: @milksugarbath

Other Posts in This Series

Florist Spotlight: Organic Creations at Country Gardens

Cake & Coffee Spotlight: Shelby Lynn’s Bakery & Trailside Coffee

Bridal & Formal Wear Spotlight: Bride ‘N Groom

Venue Spotlight: The Apollo on Emma

Plan Your Wedding in Downtown Springdale series: From Bouquets to Tablescapes

You have the outfit, you have the venue, what you need now are the flowers because no wedding is complete without mother nature! Whether your preference is sleek and modern or traditional and timeless, Organic Creations at Country Gardens in Downtown Springdale can provide beautiful floral artwork for your wedding and reception. From bouquets and boutonnieres to table vases and towering statement pieces, Organic Creations has the vision to help make your day memorable.

Located one block from The Apollo and Bride ‘N Groom on the corner of West Emma Avenue and South Blair Street, Organic Creations at Country Gardens is co-owned by designers Glenn and Jennifer Schnetzinger and has been serving the floral needs of Northwest Arkansas since 1986.

Organic Creations 209 W Emma Ave. Springdale, Arkansas
Mural by Annushka Erickson

Designer Glenn Schnetzinger’s passion for botanicals began in childhood and has continued throughout his life spurring him forward to achieve a degree in Horticulture and gifting him the honor of studying under world-renowned German floral designer Gregor Lersch. Since his induction into the American Institute of Floral Design, his amazing design work has earned him positions on the design teams of both The Academy Awards and Presidential Inaugurations. Designer Jennifer Schnetzinger has an impressive background in exotics, specializing in orchids of all varieties. Her award-winning green thumb paired with a flair for stylized design and wedding and event planning makes this Downtown Springdale couple the perfect team for your floral needs.

Organic Creations has adapted beautifully to our modern world by providing floral consultations across multiple digital platforms. Contact or view work by this family-owned business via the following:

Phone: 479-756-5531

Website: www.organiccreations.com

Facebook: @OrganicCreationsNWA

Instagram: @organiccreationsnwa

Organic Creations at Country Gardens

209 W. Emma Ave.

Springdale, AR 72764

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Venue Spotlight: The Apollo on Emma

Plan Your Wedding in Downtown Springdale Series: Wedding Wear

It’s the decision that really makes couples realize they’re getting married. Beyond the ring, the venue, the catering, and the cake, seeing one’s self in full bridal attire or choosing that perfect wedding suit ensemble unleashes all the joyous possibilities of your future together!

Bride ‘N Groom

Bride ‘N Groom is located at 317 W. Emma Ave. and remains the oldest established Bridal boutique in NWA. Since the 1970s Bride ‘N Groom has had the privilege of clothing thousands of couples in weddings held in venues throughout the world.

Originally named “The Bride’s World,” then owners Joyce and Charles Bickford opened their specialty business at 101 E Emma Ave. in the location of Springdale’s first Post Office. Today SERC Physical Therapy has made the space its home.

As seen in 1978 City of Springdale Phone Book

A few years later The Bride’s World was purchased by Shirley Fergusen and the name was changed to Bride ‘N Groom. In 2009 new owner Kelly Brister reopened the boutique inside the welcoming atmosphere of the historic Stafford House at 414 Holcomb Street. This Victorian-era house was built in 1898 by John Pleasant Stafford the youngest editor/publisher in Arkansas history, founding The Springdale Morning News (now the Arkansas Democrat-Gazette) at age 19.

In 2021, we moved from The Stafford House back to Emma. A lot has changed in downtown Springdale since Bride ‘N Groom last called Emma Ave. home. What hasn’t changed is our commitment to providing our customers with beautiful, fashionable, and affordable wedding wear, occasion wear, suits, and tuxedos!

We love hearing that our guests purchased their gowns here, or their daughter’s gowns or grandchildren’s prom dresses. That their dads and brothers wore tuxedos rented from us in the 90’s. It’s a family experience you can’t find just anywhere and we’re so proud of that!

–Kelly Brister

Bride ‘N Groom is a certified gown retailer for popular designers such as Lillian West, Morilee, Sophia Tolli, and Casablanca Bridal. When hunting for that perfect dress, keep in mind that ready-made dresses are limited in supply. Most designer gowns are made on a cut-to-order basis, which means the factories only make the gown/dress in the sizes they are requested in. This means the average processing time for your special-ordered dress can be 16-24 weeks for Bridal or 12-14 weeks for bridesmaids. Rush orders can be requested but require approval from the designer. We at Bride ‘N Groom do provide off-the-rack purchase options because sometimes you just don’t have a year to plan a wedding and when you find that perfect dress it’s thrilling to be able to walk out of the boutique with it the same day!

Make an appointment to try on wedding dresses with your bridal crew!

Bridal Trends

To outfit your bridal crew, we have our Morilee Bridesmaid line. This new collection features clean lines, chic silhouettes, and some surprising styles you will want to wear again!

Formal Wear

Wedding Suits and Tuxes are available through the rental company Jim’s Formalwear. Jim’s Formalwear has been providing rentable, ready-made suit wear for America since 1965. Visit Jim’s Formalwear’s Tux Builder page and explore all the style options and accessory choices available or stop by to browse their catalogs and view color swatches in the fabrics used by the company. It is recommended to place suit orders of 4 or more 1-2 months prior to your event. Individual orders for formal dinners, quinceañera, or proms can be placed 2 weeks prior to the event.

Michal Kors rentable styles Left to Right:
Legacy Performance Tux, Medium Grey Performance Stretch Wedding Suit, Blue Performance Stretch Wedding Suit

Bride ‘N Groom

317 W. Emma Ave Springdale, Arkansas 72764

(479) 756-8122

Website: nwabridengroom.com

Facebook: @bridengroomnwa

Instagram: @nwabridengroom

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Venue Spotlight: The Apollo on Emma

Plan Your Wedding in Downtown Springdale Series: Venue

If you drive down Emma Avenue in Springdale you might be surprised to see that nearly everything one needs in order to plan a beautiful wedding is right there at your fingertips. Imagine how much less stressful wedding planning would be if you knew every stop you needed to make was within reasonable walking distance of the other! From formal attire and venues to catering and everything in between, you will love what you find along Emma Avenue!

The Apollo on Emma

Across the street from Bride ‘N Groom and half a block down you will find The Apollo on Emma.

The Apollo On Emma

Originally a luxury movie theatre, The Apollo opened in the late 1940s. Its velvet curtains and seats and antique laden lobby were the pride of then-owner Bill Sonneman. The jewel of this opulent venue was the marble statue of the Greek god Apollo that stood in the main foyer. It was from this piece that the showhouse received its name. The first movie shown was It’s a Great Feeling starring Doris Day and as an additional treat, the Apollo kept its guests feeling cool and refreshed by offering their unique specialty drink: pickle juice over crushed ice.

The Apollo on Emma has since been lovingly remodeled and reopened its doors in 2017 as a wedding and event venue. The lobby has been reinstated to all its original glory and as you walk through the doors you will find yourself in awe of the gorgeous marble floors, 20ft coffered ceilings, Art Deco era chandeliers, floor to ceiling mirror dating back to the 1800s and, of course, Apollo himself.

“What sets us apart from other venues in NWA is that you do not have to spend a lot of money to make the inside ceremony or reception space a space that WOWs you and your fiancé and your wedding guests. We are not a big blank white space, but are very versatile. Our venue can accommodate any inspiration you have for creating your dream wedding.”

–Heidi Ann Faires: General Manager, Event Designer/Planner

Heidi has been in the wedding industry for 12+ years. She is the foremost Apollo guru planning and designing events for all Apollo clients.

Images provided by The Apollo on Emma

To make your planning as stress-free as possible the venue comes with ceremony and reception chairs and tables to seat up to 400 guests.

Wi-Fi, Bluetooth, and Ozarksgo internet are available for live streaming, playing projected movies, or specialty music playlists that can be directed through the in-house speakers hidden throughout the space. Custom acoustic paneling provides quality sound so your chosen audio will be at its best.

The Apollo on Emma offers a free photo session for all couples to come in for engagements, save the dates, or other photo needs that may be needed before the event date.

All couples will receive 1 1/2 hours for rehearsals.

Free downtown public parking is available for all events.

Day of Coordination and set up/ break down is available.

If you plan on having a smaller wedding, The Apollo offers all-inclusive packages.

The next exciting addition to The Apollo on Emma is the upcoming availability of the Apollo AirBNB! Just the right size for day-of preparations or a cozy space to retreat to after the night’s events have come to an end. Keep it to yourself or share it with family or friends.

Image courtesy The Apollo on Emma

The Apollo on Emma

308 W Emma Ave Springdale, Arkansas 72764

Phone: 479.320.8165 

Email: theappolloonemma@gmail.com

Website: www.theapolloonemma.com

Facebook: @theapolloonemma

Instagram: @theapolloonemma

Photos in Header by: (1): Kelsie Jo Photography, (2): Callen Captures, (3): Bride ‘N Groom

See other blog posts in this series!

Wedding Wear Spotlight: Bride ‘N Groom